Google’s Preferred Sources rolled out worldwide on April 30, 2026, and users are twice as likely to click through to a publisher they have marked. More than 200,000 sites have already been selected. The problem: GA4 buckets every one of those clicks as google / organic, and Search Console does not separate Preferred-Source impressions from … Read more
Google disclosed on April 3, 2026 that Search Console over-reported impressions from May 13, 2025 through April 2026 — roughly 11 months of inflated data, announced in a 47-word changelog with no email or announcement post. AI Mode results were also blended into Search Console “Web” totals on June 17, 2025 with no native filter. WooCommerce stores running year-over-year SEO reports built decisions on a broken layer. Switch primary KPI to clicks (the bug didn’t affect clicks) and reconcile organic landing pages against first-party WooCommerce orders in BigQuery — the only data Google’s bug couldn’t touch.
