WooCommerce Subscriptions: Why Your Renewal Revenue Never Reaches GA4
Your WooCommerce dashboard shows $52,000 in revenue this month. Your GA4 shows $8,000. You have checked the GTM configuration twice. The purchase tag fires on the order confirmation page. The dataLayer looks correct. The missing $44,000 is not a misconfiguration. It is subscription renewal revenue — and GTM is structurally incapable of capturing it, by … Read more