Blog Category
Server-Side Tracking Is Not Cookieless Tracking
December 29, 2025Server-side tracking and cookieless tracking solve different problems. Server-side changes HOW data travels (bypassing ad[…]
Cookie Consent 2026: When Your Own Analytics Are Exempt
December 29, 2025Advertising tracking requires consent everywhere—no exceptions. But internal first-party analytics may qualify for consent exemption[…]
EU Digital Omnibus 2026: The Cookie Consent Reform That Changes Everything
December 29, 2025The EU Digital Omnibus (November 2025) represents the biggest change to cookie consent since GDPR.[…]
Google Consent Mode V2 Is Killing Your Analytics
December 29, 2025Consent Mode V2 became mandatory in March 2024. Basic Mode blocks all tracking without consent.[…]
TikTok Events API for WooCommerce: Server-Side Tracking Without the Complexity 2026
December 29, 2025TikTok Events API sends conversion data server-to-server, bypassing the ad blockers that hide 31.5% of[…]
Google Ads Enhanced Conversions for WooCommerce
December 29, 2025Enhanced Conversions setup on WooCommerce requires 15+ configuration steps across GTM4WP, Google Ads, and GTM[…]
First-Party vs Third-Party Cookies: Why One Survives and One Dies In 2026
December 29, 2025Third-party cookies are dying in Safari, Firefox, and Brave—37% of browsers block them by default.[…]
WooCommerce Conversion Tracking Without Third-Party Cookies
December 28, 2025WooCommerce stores already have first-party data that bypasses all third-party cookie restrictions: email, name, and[…]
The Privacy Paradox: Customers Want Personalization AND Privacy
December 27, 2025The privacy paradox is real: 63% of consumers expect personalization as standard service, yet 79%[…]
TikTok Events API for WooCommerce: Why the Official Plugin Falls Short
December 27, 2025The official TikTok for WooCommerce plugin had 6 bug fix versions in 2025, with documented[…]