Blog Category
How to Send LTV to Google Smart Bidding from WooCommerce
April 1, 2026Your WooCommerce store fires a purchase event when someone checks out. Google Smart Bidding receives[…]
Your WooCommerce ROAS Is Hiding Your Best Customers
March 19, 202697% of Google Ads conversions still use last-click attribution, which rewards the channel that closes[…]
The Channel With the Worst ROAS Is Probably Building Your Best Customers
March 17, 2026Your Facebook ROAS is 1.8x. Google’s ROAS is 4.2x. You cut Facebook. Six months later,[…]