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Your Meta Event Match Quality Score Is Probably Below 6

January 23, 2026

Over 50% of browser-side conversions go untracked due to privacy regulations and cookie restrictions. If[…]

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Meta Offline Conversions API Dies May 14, 2025: Is Your WooCommerce Store Ready?

January 20, 2026

May 14, 2025: that’s when Meta’s Offline Conversions API stops working. If your WooCommerce store[…]

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Facebook Pixel Not Tracking Purchases on WooCommerce: The 2026 Server-Side Fix

January 7, 2026

Facebook Pixel fails to track WooCommerce purchases because it’s browser-based—blocked by the 31.5% of users[…]

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When Facebook CAPI Events Disappear: How to Debug Server-Side Tracking

January 7, 2026

Facebook CAPI events can fire successfully in GTM preview mode yet never reach Meta—and most[…]

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The Facebook for WooCommerce Plugin Is Broken Again

January 6, 2026

The official Facebook for WooCommerce plugin has a documented reliability problem—settings disappear without warning, CAPI[…]

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CAPI and Enhanced Conversions Don’t Need Cookies

January 2, 2026

Facebook CAPI and Google Enhanced Conversions don’t need cookies. They use hashed customer data—email, phone[…]

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Do You Still Need the Facebook Pixel If You Have Server-Side Tracking?

December 26, 2025

If your server-side tracking captures all standard events with complete customer data, the Facebook Pixel[…]

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Why Isn’t My Facebook Conversions API Tracking All My WooCommerce Purchases?

December 23, 2025

Facebook Conversions API fails to track 30-50% of WooCommerce purchases due to external payment redirects[…]

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