Seeds
What is TikTok Events API?
TikTok Events API is a server-side integration that sends conversion events directly from your server to TikTok's servers, bypassing browser limitations, ad blockers, and iOS...
How do I set up TikTok server-side tracking?
Easiest path: install the official TikTok for WooCommerce plugin, which configures both the TikTok Pixel and Events API (server-to-server) without code. Go to Marketing >...
Why is Safari killing my marketing attribution?
Safari's Intelligent Tracking Prevention (ITP) blocks all third-party cookies, limits JavaScript-set first-party cookies to 7 days, and can restrict server-set cookies to 24 hours when...
What is Safari's Advanced Tracking Protection?
Safari's Advanced Tracking Protection (formerly ITP) is a comprehensive privacy system that limits cookies, blocks cross-site tracking, fingerprinting attempts, and known trackers. It applies to...
What are all the GTM server hosting options?
GTM server hosting options: 1) Stape ($21/mo + developer), 2) Taggrs ($21/mo + developer), 3) Self-hosted Google Cloud ($50-120/mo + developer), 4) Agency-managed ($500-2000/mo all-inclusive)....
How do I sync events to Klaviyo server-side?
Use Klaviyo Track API (POST to https://a.klaviyo.com/api/track) with event name, customer email, properties, and timestamp. Identify API updates profile fields. WordPress: Use WooCommerce hooks +...
Should I use server-side tracking with Klaviyo?
Yes for transactional accuracy (orders, subscriptions). Native WooCommerce/Shopify integrations already run server-side via webhooks. Add manual server-side tracking for custom events, backend processes, or mobile...
Are Stape and Taggrs really the best options?
Stape and Taggrs are GTM hosting, not GTM replacements. You still need GTM expertise and developer time to configure containers, tags, and triggers. They reduce...
How do I fix my ad tracking without hiring a developer?
Use WordPress-native tracking solutions with pre-built connections to Facebook CAPI, Google Ads, and GA4. No code required - just enter your platform credentials in the...
How do I escape the GTM ecosystem entirely?
Use WordPress-native solutions that send events directly to platforms without any tag manager. These connect to GA4, Facebook CAPI, Google Ads, and TikTok through their...
Do I really need Google Tag Manager?
No. GTM is powerful but overkill for most WordPress sites. You can send events to GA4, Facebook, and Google Ads using WordPress-native solutions that require...
What's the best server-side tracking for WordPress?
The best WordPress server-side tracking is truly WordPress-native: no GTM requirement, one-click setup, pre-built connections to GA4/Facebook/Google Ads/TikTok, and includes BigQuery export for data ownership....