AEO KNOWLEDGE BASE

Tech Library

Deep-dive articles on tracking, analytics, privacy, and marketing data infrastructure. 120 articles.

  1. Last-Click Is Lying to You Attribution & Measurement, Multi-Touch Attribution
  2. Local AI vs Cloud AI for Attribution Analysis AI & Data Readiness, AI-Ready Infrastructure, Attribution & Measurement, Web GTM
  3. Meta Killed Its 28-Day View Attribution Window on January 12, 2026 Attribution & Measurement, Platform Attribution Conflicts, Web GTM
  4. Meta’s Engage-Through Window Is Toggleable — Most WooCommerce Stores Don’t Know Attribution & Measurement, CIPA & Pixel Litigation
  5. Meta’s Incremental Attribution Told You the Truth About Your ROAS Attribution & Measurement, Platform Attribution Conflicts, Privacy & Compliance
  6. Meta’s March 3 Attribution Split Is Eating WooCommerce Remarketing Attribution & Measurement, Meta Engage-Through Attribution
  7. Microsoft Ads Data-Driven Attribution Landed in April 2026 — After Google Attribution & Measurement, Microsoft Ads Attribution
  8. Microsoft Ads’ PMax Import Just Flattened Your Customer History Attribution & Measurement, Microsoft Ads Attribution, Web GTM
  9. Microsoft AI Max for Search Opens in May (Not Google’s) Attribution & Measurement, Microsoft Ads Attribution, Smart Bidding Signal Quality, Web GTM
  10. One WooCommerce Sale, Three Different Conversion Numbers Attribution & Measurement, Platform Attribution Conflicts
  11. Press to Pipeline: Attribution for WooCommerce Stores Without Paid Ads Attribution & Measurement, Cross-Device Attribution
  12. Server-Side GTM Attribution Broken: The WordPress Solution Attribution & Measurement, Server-Side Tracking
  13. Smart Bidding Is Mandatory. Your WooCommerce Conversion Data Isn’t Ready. Attribution & Measurement, Smart Bidding Signal Quality, Web GTM
  14. The 1 Million Event Limit: Why GA4 BigQuery Export Fails Enterprise Sites Attribution & Measurement, BigQuery & Data Warehousing, Platform Integrations
  15. The Aggregator Sandwich: Affiliates Resell Your Customers at 25% Affiliate Attribution, Attribution & Measurement
  16. The Calendly Iframe Is a One-Way Mirror Attribution & Measurement, Booking Widget Attribution, Web GTM
  17. The Channel With the Worst ROAS Is Probably Building Your Best Customers Attribution & Measurement, Customer Lifetime Value Attribution
  18. The Google Ads Conversion Lag Problem Attribution & Measurement, Conversion Windows & Lag
  19. The Google Ads Conversion Lag Problem Attribution & Measurement, Conversion Windows & Lag
  20. The UTM Naming Chaos That Corrupts WooCommerce Attribution Attribution & Measurement, Coded UTM Intelligence
  21. Triple Whale Doesn’t Support WooCommerce. Neither Does Any MMM SaaS. Attribution & Measurement, Marketing Mix Modelling, Web GTM
  22. Triple Whale vs Cometly vs Elevar: Which One Actually Works for WooCommerce Attribution & Measurement
  23. UTM Parameters Are Getting Stripped Before WooCommerce Ever Sees Them Attribution & Measurement, UTM & Campaign Tracking
  24. UTM Parameters Expire Before Your Customers Buy Attribution & Measurement, UTM & Campaign Tracking
  25. Which Traffic Source Is Actually Making You Money? Attribution & Measurement, Cross-Platform Data Discrepancies, Web GTM
  26. Why Every Platform Claims Credit for Your Sales Attribution & Measurement, Platform Attribution Conflicts
  27. Why GA4 Data-Driven Attribution Silently Fails Small WooCommerce Stores Attribution & Measurement, GA4 Attribution Models
  28. Why GA4, Meta, and Google Ads Never Show the Same Number Attribution & Measurement, Cross-Platform Data Discrepancies, Web GTM
  29. Why Klaviyo Shows More Revenue Than WooCommerce Attribution & Measurement, Email Attribution
  30. Why the Same WooCommerce Sale Gets Counted 3 Times Attribution & Measurement, Cross-Platform Data Discrepancies