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Troubleshooting WooCommerce CAPI: Issue: No server events appearing Check: 1. Access token valid and not expired 2. Pixel ID correct 3. Plugin activated and configured 4. No PHP errors in logs Test: Issue: Duplicate conversions Symptoms: 2x conversions reported Fix:
- Ensure event_id matches on Pixel and CAPI
- Check plugin deduplication settings
- Verify same order ID used everywhere Issue: Poor Event Match Quality Check data being sent:
- Email present and hashed correctly
- Phone number formatted and hashed
- Browser cookies (fbc, fbp) captured Improve:
- Send...