Full Answer
The mistake is treating AI readiness as a yes-or-no switch that flips when you buy a tool. It is better read as a gradient with two axes you can check at any time. The first is data depth: are you capturing 95% or more of your events server-side, do those events join to a stable customer identity, and how many months of consistent history sit in your warehouse. Thin or broken data caps everything downstream no matter how good the model is.
The second axis is organisational capability. Does the team query its own data without waiting on an analyst, does it interpret results sensibly, and does it close the loop by changing something based on what it learns. A store with two years of clean history and a team that runs weekly queries is far more ready than one that bought an AI product last week.
Gartner's finding that fewer than half of AI projects reach production points to the same gap: the work that determines success happens in the data and the people before the model arrives. Track depth and capability over time, and readiness stops being a guess. You will see it accumulating, quarter by quarter, in dashboards you can already build today.