Full Answer

The subscription fee is the smallest line item. Cloud hosting runs $90-300/month, initial setup takes 40-80 developer hours ($6,000-12,000), and ongoing maintenance averages 5-10 hours monthly for tag updates, debugging, and infrastructure monitoring. Add agency implementation fees ($2,000-5,000) and logging costs that spike without careful configuration. Over five years, a solution advertised at $21/month typically costs $60,000-80,000 when all developer and infrastructure costs are included.