Blog Category
AI Builds WordPress Plugins. The Tracking Pipeline Is Still Missing.
March 11, 2026In February 2026, WordPress.com made it official: marketing teams can now build WordPress plugins using[…]
WordPress Plugins Are the New Tracking Tags
March 4, 2026WordPress plugins can replace GTM tracking tags. In February 2026, WordPress.com officially launched AI-assisted plugin[…]
The Clean Start: How to Set Up WooCommerce Tracking in 2026 Without GTM
March 4, 2026Setting up WooCommerce tracking without GTM takes 4 steps. The GTM path takes 12+. That[…]
Your DataLayer Has No Idea Who Just Landed
February 17, 2026Standard UTM parameters are stripped by ad blockers and browser extensions for 42.7% of users[…]
WordPress to BigQuery Without a Developer
February 13, 2026Getting WooCommerce data into BigQuery doesn’t require a developer—but your options determine what data you[…]
WordPress Caching Is Destroying Your UTM Tracking
January 26, 2026WordPress caching plugins and hosts like WP Engine, LiteSpeed, and Cloudflare APO strip UTM parameters[…]
When Does WooCommerce Fire Your Conversion?
January 26, 2026Your WooCommerce dashboard shows 47 orders today. GA4 shows 31 purchases. Where did 16 conversions[…]
Bing Ads Conversion Tracking for WooCommerce
January 26, 2026Microsoft Ads (Bing) reaches 36% of US desktop search traffic, yet most WooCommerce stores track[…]
Save UTM Parameters to WooCommerce Orders: First and Last Touch
January 24, 2026WooCommerce 8.5 introduced native Order Attribution Tracking, but it only captures last-click data within a[…]
Why 30-50% of Your WordPress Marketing Attribution Data Is Missing
January 24, 2026WordPress sites lose 30-50% of marketing attribution data to ad blockers (42.7% global usage), Safari’s[…]