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First-Party Cookie Countdown 2026

December 25, 2025

First-party cookies are NOT dying in 2026—but they’re not created equal across browsers. Chrome allows[…]

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First-Party Data Strategy

December 25, 2025

A first-party data strategy collects customer information directly from your own channels—website, email, purchases—rather than[…]

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Stop Apologizing for Cookies

December 25, 2025

Top performers achieve 72-90% consent rates with honest banners—not dark patterns. Trust is the most[…]

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Browser Fingerprinting in 2026

December 27, 2025

Browser fingerprinting accuracy drops below 50% for marketing attribution due to privacy restrictions. IP addresses[…]

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Universal IDs, UID2, and Hashed Emails: The Cookie Alternatives Big Ad Tech Uses (And Why WordPress Stores Already Have Something Better)

December 24, 2025

UID2 and LiveRamp RampID solve publisher monetization—how to sell ad inventory without cookies. But WooCommerce[…]

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Brave Browser Is Killing Your GA4 Data: What 100M Privacy-First Users Mean for WordPress Tracking

December 24, 2025

Brave Browser passed 100 million monthly active users in September 2025—and every one of them[…]

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I Set Up Facebook CAPI But Events Are Not Showing: The WooCommerce Troubleshooting Guide

December 24, 2025

The Facebook for WooCommerce plugin fires purchase events when the thank you page loads—but payment[…]

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I Don’t Understand GTM Server-Side Tagging: The WordPress Store Owner Plain English Guide

December 23, 2025

GTM server-side tagging moves tracking from browsers to servers, bypassing ad blockers and Safari’s 7-day[…]

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Server-Side Tracking for WordPress Without Leaving WordPress: Why Plugin-Based Beats Container-Based

December 27, 2025

Plugin-based server-side tracking runs entirely within WordPress—no Google Cloud, no Docker containers, no GTM expertise[…]

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Server-Side Tracking in 15 Minutes: The No-Code WordPress Setup That Actually Works

December 23, 2025

Traditional GTM server-side setup takes 50-120 hours. WordPress-native solutions achieve the same server-side tracking benefits[…]

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